I started Zewkey.com all the way back in 2007 (See how terrible it was.) At that time there was almost no information or discussion about UFC or Pride betting. Honestly, MMA fans were terrible bettors and anyone armed with good information and knowledge about the fighters stood to make a lot of money betting the fights.
I'm pretty sure... I introduced the concept of line shopping to MMA bettors when I put together the MMA SuperPage. Zewkey also introduced our own fighter rankings based on approximated odds of hypothetical matchups. It was a great handicapping tool, despite all the criticism I received from various nuthuggers. Our community turned out some great MMA handicappers and a few legendary gamblers.
If you are new to this website, feel free to offer suggestions or polite criticism. Give me a follow on Twitter at @endodoug, I'll follow back. Please send a message and let me know your favorite fighter or the all-time greatest fight or knockout.
Lastly, I just want to say a big thank you to the website subscribers as well as people who have donated to help support the cause!